Marketing Automation is a Game-Changer!
Effective marketing automation is a game-changer! When done correctly it can significantly increase your return on investment. You may have heard the term ‘marketing automation’ now and again when researching what marketing methods would work best for your company. But do you really understand what marketing automation actually is and how it can benefit your business? To put it in the simplest of terms, marketing automation is the process of programming a software to automatically perform marketing tasks in a highly segmented, analytical, efficient, and results-driven method. It allows you to engage and communicate with prospects and customers throughout the sales funnel. From the moment they come into contact with your brand you can automate certain marketing tasks to ensure that they are compelled to become your customer and continue engaging them throughout their customer lifecycle to keep them as a customer. Everything can be tracked and measured, which means that there is not guesswork regarding what works and what doesn’t. Anything from social media posts, content distribution, marketing emails, to even paid advertisement can be automated.
Search Conversion’s Automation Experts Are Here to Help You!
Our team of experts can help your company get the most out of marketing automation. Search Conversion helps companies of all sizes through every stage of the marketing automation process. Our services include:
Evaluating and Recommending Marketing Automation Platforms
We have partnerships with many of the major marketing automation platforms and can make recommendations on which one would help you achieve your goals. If you have a specific marketing automation platform you would like us to utilize, we can run it through some tests and thoroughly evaluate its effectiveness.
Set-Up, Integration, and Support
We will configure the marketing automation platform to suit your company’s needs and goals. We will not only set up the automation system but also integrate your CRM software (if you’re not already utilizing one built into the automation tool) and continue to provide support and manage your system throughout your marketing efforts.
Optimize Your Content Marketing Plan
Our experts can help you tweak your content marketing plan to support your marketing automation efforts. Our content team can help you develop a content calendar, create content, and polish your existing content to distribute it through the appropriate channels.
We Can Assess Your Existing Automation Efforts
Do you already have an automation plan in place? Are your marketing automation efforts not giving you the results you are looking to achieve? We can asses your current automation efforts and analyze your goals. We can then help you create an optimized plan that will maximize your efforts, increase both your leads and conversions, as well as increase your overall return on marketing investments.
Marketing Automation Management
We can help fill the gaps in your marketing automation efforts or we can manage the entire process for you. This can include setting up the automation platform, developing a plan, finetuning automation efforts, ensuring all leads are coming into your CRM system, create and distribute content, and managing all lead nurturing efforts.
We Have Partnerships with The Biggest Names in Marketing Automation
Search Conversion has worked with some of the biggest names in marketing automation for years. Marketing automation platforms that we’ve worked with include, but are not limited to:
Don’t waste time and money ‘guessing’ marketing automation. Trust our team of marketing automation experts to help you achieve your goals!
Contact us today by calling (303)886-5040 or visit our ‘Contact Us’ page!